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Photo Sharing Networks like Flickr for Hotels, Resorts, and Hospitality | Print |  E-mail

What your property needs to know about social photo sharing with the major online photo communities.

Here's a nice introduction to the subject of photo sharing in social media from the folks at Common Craft.

Online Photo Sharing Websites



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Social Bookmarks for Hotels, Resorts, and Hospitality | Print |  E-mail

Social bookmarking is a method for internet users to save their favorite pages and share them with their friends and other internet users. Users with similar interest tnd to follow or subscribe to one another's bookmarks. If just one of these users bookmarks your hotel's webpage, it could lead to 100s or 1000s of interested visitors to your website.

Step 1. Positioning

Without the right formula or vision for your hotel such as positioning, rates, packages, etc. It's not enough for them just to look at your website, they need to see all of the elements to know that your hotel is the best in its market. Without this, an increase in web traffic won't add bookings.



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Building a Marketing Wiki for your Hotel, Resort or Cruise Line | Print |  E-mail

What you need to know to tap social networking by creating a wiki for you and your guests to maintain.

A wiki is a web page maintained by a community or group who usually have a deep or fanatical interest in a particular subject. We want this subject to be your hotel, resort, or cruise line. By seeding the group with your own efforts, you motivate of loyal contributors.

Here is an introduction to wikis from Common Craft that discusses a particular provider called Wet Paint.



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Creating Blogs for your luxury hotel, resort, or travel company | Print |  E-mail

What you need to know about creating blogs to improve page rank and occupancy rate of your hotel, resort, or travel company.



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Using Social Media Marketing Optimization for your Hotel or Resort | Print |  E-mail

Social media is distinct from other forms of media, including newspapers, magazines, and television. Traditional media typically requires large sums of money to publish, social media is either free or significantly less expensive to publish.

If you're a hotel or resort trying to capitalize on something new, one of your main objectives should be social media. Though social media is almost always less expensive than traditional media, it is distinct in the following ways:



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Facebook vs Myspace for your Hotel, Resort, Cruise, or Travel Company | Print |  E-mail



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How to Twitter for your Hotel, Resort or Travel Company | Print |  E-mail



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Promoting Video on YouTube for Hotels, Resorts & Travel | Print |  E-mail

Producing and distributing video with only still photographs and music.



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